About the role

VVV Equity Partners is the holding company behind AutoRaptor and TurboPT. AutoRaptor is a CRM for independent and franchise auto dealerships. TurboPT is practice management and billing software for physical therapy clinics. Different industries, same customer: an owner-operator with no patience for software that gets in the way.
Both companies grow the same way — someone searches for a solution, finds us, and decides in about ten seconds whether we’re worth a demo. We’re hiring one Senior SEO & UX Copywriter to own that path across both brands: research what our buyers actually search for, write content strong enough to earn the ranking, and shape the on-page copy that turns that traffic into demos and signups. Two portfolio companies means more range than most copywriting roles offer, and more ownership — there’s no content team above you to route work through.

WHAT YOU’LL DO

Plan and write landing pages, conversion funnels, help center guides, and blog content for both AutoRaptor and TurboPT.
Run keyword and search intent research in Ahrefs, Semrush, and Google Search Console, and map topics to each stage of the B2B buyer journey.
Apply on-page SEO alongside newer answer-engine and generative-search practices, so our content shows up in featured snippets and AI-generated answers — not just blue links.
Write the microcopy: CTAs, navigation labels, form prompts, empty states, error messages. The small text that decides whether someone finishes a task or gives up.
Build credibility into the work with expert quotes, original data, customer case studies, and clear sourcing, in line with Google’s E-E-A-T and YMYL standards.
Partner with product, design, and growth on wireframes and technical SEO, so copy isn’t the last thing bolted on.
Own the numbers your work moves: non-branded organic traffic, keyword rankings, AI answer engine citations, and conversion rates on key pages.

WHAT YOU’LL BRING

4+ years writing for B2B SaaS, tech, or a specialized vertical, with a track record of driving organic search growth.
Working knowledge of technical SEO: semantic search, schema markup, internal linking, site architecture.
Real UX writing samples, not only long-form articles. Experience producing content that holds up in regulated or high-stakes categories.
High-level English, with sharp editing and grammar.
A portfolio with two or three live SEO case studies showing real traffic or ranking outcomes.
The self-direction to run a content program remotely without someone assigning you topics each week.

NICE TO HAVE

• Experience marketing to auto dealerships, physical therapy clinics, or another owner-operated small business audience.
• Familiarity with healthcare content constraints — HIPAA, patient privacy, billing and claims terminology.
• Comfort with basic HTML and CMS work, so you can ship your own page edits without waiting on a developer.
• Track record of building content that earns links on its own: original research, data studies, tools, or calculators.
• Experience running A/B tests on headlines, CTAs, or landing page copy and reading the results.
• Familiarity with product analytics (GA4, Hotjar, Amplitude, or similar) to see where copy is losing people.
• Have worked across two or more brands at once and can keep distinct voices straight.

BENEFITS

Generous PTO
Budget for the tools you need — Ahrefs, Semrush, and whatever else makes the work better.

About the role

VVV Equity Partners is the holding company behind AutoRaptor and TurboPT. AutoRaptor is a CRM for independent and franchise auto dealerships. TurboPT is practice management and billing software for physical therapy clinics. Different industries, same customer: an owner-operator with no patience for software that gets in the way.
Both companies grow the same way — someone searches for a solution, finds us, and decides in about ten seconds whether we’re worth a demo. We’re hiring one Senior SEO & UX Copywriter to own that path across both brands: research what our buyers actually search for, write content strong enough to earn the ranking, and shape the on-page copy that turns that traffic into demos and signups. Two portfolio companies means more range than most copywriting roles offer, and more ownership — there’s no content team above you to route work through.

WHAT YOU’LL DO

Plan and write landing pages, conversion funnels, help center guides, and blog content for both AutoRaptor and TurboPT.
Run keyword and search intent research in Ahrefs, Semrush, and Google Search Console, and map topics to each stage of the B2B buyer journey.
Apply on-page SEO alongside newer answer-engine and generative-search practices, so our content shows up in featured snippets and AI-generated answers — not just blue links.
Write the microcopy: CTAs, navigation labels, form prompts, empty states, error messages. The small text that decides whether someone finishes a task or gives up.
Build credibility into the work with expert quotes, original data, customer case studies, and clear sourcing, in line with Google’s E-E-A-T and YMYL standards.
Partner with product, design, and growth on wireframes and technical SEO, so copy isn’t the last thing bolted on.
Own the numbers your work moves: non-branded organic traffic, keyword rankings, AI answer engine citations, and conversion rates on key pages.

WHAT YOU’LL BRING

4+ years writing for B2B SaaS, tech, or a specialized vertical, with a track record of driving organic search growth.
Working knowledge of technical SEO: semantic search, schema markup, internal linking, site architecture.
Real UX writing samples, not only long-form articles. Experience producing content that holds up in regulated or high-stakes categories.
High-level English, with sharp editing and grammar.
A portfolio with two or three live SEO case studies showing real traffic or ranking outcomes.
The self-direction to run a content program remotely without someone assigning you topics each week.

NICE TO HAVE

• Experience marketing to auto dealerships, physical therapy clinics, or another owner-operated small business audience.
• Familiarity with healthcare content constraints — HIPAA, patient privacy, billing and claims terminology.
• Comfort with basic HTML and CMS work, so you can ship your own page edits without waiting on a developer.
• Track record of building content that earns links on its own: original research, data studies, tools, or calculators.
• Experience running A/B tests on headlines, CTAs, or landing page copy and reading the results.
• Familiarity with product analytics (GA4, Hotjar, Amplitude, or similar) to see where copy is losing people.
• Have worked across two or more brands at once and can keep distinct voices straight.

BENEFITS

Generous PTO
Budget for the tools you need — Ahrefs, Semrush, and whatever else makes the work better.