Local SEO Specialist
- Remote (anywhere)
- Full-time
- Marketing
- $1,700–$2,400 / month
- Posted recently
You’ll apply on Local SEO Partners’s own site.
About the role
Local SEO Partners is a U.S.-based boutique agency helping contractors, builders, and home service businesses dominate their local markets through local search, high-converting websites, and smart automation.
We’re small on purpose — clients work directly with the people doing the work, on month-to-month contracts, which means results have to show up fast.
Job Overview: This is a strategy-and-execution role, not a task-taking VA position.
You’ll own the strategic foundation of client campaigns — auditing accounts, building 6- and 12-month plans, then executing the local SEO work that moves rankings.
You’ll report directly to the Lead SEO with no layers in between.
Responsibilities:
- Google Business Profile Audit, Competitor Analysis and Optimization
- Comprehensive website audits covering competitive, on-page, off-page, and technical
- Building 6-month and 12-month SEO strategies tailored to each client and market
- Local citation building, NAP consistency audits, and cleanup
- Local keyword research, competitor analysis, and market research
- On-page optimization: title tags, meta descriptions, headers, content
- Rank monitoring and data-driven optimization recommendations
- Maintaining clear, client-ready tracking and reporting systems
- Support on link building and local content optimization
- Assistance with monthly client reporting
Qualifications, Skills and Key Competencies:
Must-Haves:
- 3+ years of local SEO experience
- Proven Local SEO SOPs
- Strategic thinker, not just a task executor
- Experience working with home service accounts
- Ability to build and own 6/12-month strategy plans, not just execute a task list
- Must provide a portfolio or audit sample demonstrating actual client work (Google Business Profile optimization, strategy, citation building, and on-page SEO)
- Full-time exclusive commitment to this role, with no concurrent work for other agencies or clients
- Strong written English for client-facing communication and reporting
- Experience using AI as an additional tool, not their only tool — they need a strong local SEO foundation, using AI to amplify what they already know from experience
- Experience managing 7–10 client campaigns at a time
- Reliable high-speed internet and a backup plan for outages.
Additional competencies: Experience with local SEO tools (BrightLocal, Whitespark, Local Falcon, Ahrefs, etc.), Google Analytics, Google Search Console. Proficient with Google Sheets, Asana-like task management systems, and AI tools like ChatGPT/Claude.
Nice-to-haves:
- Past experience working with another local SEO agency that focused on home service businesses
- Experience with Google Ads
- Experience with Slack (our main communication platform)
- Experience with schema markup / structured data implementation
- Experience with Ai prompt and system engineering
Benefits:
- 7 paid days off per year, plus local public holidays observed
- Weekly, on-time pay in USD
- Potential for bonuses
- Direct access to the Lead SEO — no middle-manager layer
- Growth and expanded responsibility tied to impact, not a review cycle